An AI-Driven Conceptual Framework For Marketing Automation: Integrating Generative AI, Intelligent Customer Engagement, And Decision Support

An efficient numerical method to solve 2D parabolic singularly perturbed coupled systems of convection-diffusion type with multi-parameters on a Bakhvalov Shishkin mesh

An ordinary expense or means to financial revolution?

ByteDance’s global rise: An exemplar of strategic adaptability and digital innovation in a global context

Consumer Responses to AI-Generated Influencers versus Human Influencers: The Roles of Trust, Authenticity, and Purchase Intention

Emotional intelligence as the first line of selfdefence: mitigating cyber fatigue and boosting employee productivity

Empirical analysis of Q learning, DQN and DDQN for intraday trading

Human–AI co-creation among Gen Z to build knowledge and learning effectiveness